This course will introduce you to the value chain model, and will take you through the steps needed in starting and managing a value chain project within your organisation.
The course comprises:
1) hand-drawn fun videos that guide you through the process;
2) slides pinpointing the concepts and the steps taken in performing the analysis;
3) a fillable template (free or premium): a collaborative tool enabling you and your team to start a value chain analysis right now.
During the course you will learn how to organise and manage a value chain project in your organisation.
The course will also assist you in making the value chain analysis a continuous process within your organisation, explaining how to generate participation and commitment among your colleagues.
Ultimately this course is another step in making strategic thinking a fun activity and an open exercise within your organisation and to connect it with your innovation effort.
What are the requirements?
- You will need to download my ‘value chain analysis template’. To view the documents you require a .pdf reader and Microsoft Excel or another spreadsheet software.
What am I going to get from this course?
- Over 11 lectures and 30 mins of content!
- Discover and understand how to organise and manage a value chain project within your organisation.
- Tips on how to overcome the most common obstacles in the development of the value chain project.
- Strengthen your ability to encourage interest and participation (amongst your colleagues) in strategic thinking, and connecting it with your innovation effort.
- The value chain booklet – an invaluable companion of the videos.
What is the target audience?
- Anyone willing to start a strategic thinking initiative within their organisation.
- Entrepreneurs and start-ups seeking to understand how the activities they perform sustain their competitive advnatage.
- Business students and practitioners interested in understanding the organisational implications of performing a value chain project.
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