Are you struggling to get photography clients?
Do people seem interested in your services but don’t seem to be booking?
I know how you feel, I’ve been there.
Leads would come in the door but they would end up telling me I was “too expensive” or “they’d think about it.”
Then I learned about 7 persuasion principles that completely changed my life and business.
My name is Ben Hartley and I want to teach you how to grow your photography business using persuasion triggers.
Why am I qualified to teach this course?
- I built photography business from zero to 400k/yr
- My work has been featured on CreativeLive, The Today Show, and The Huffington Post
- Voted #1 wedding photographer in Ohio by the Fearless Photographers organization
These 7 psychological tricks can be applied to ANY photography business to INCREASE your bookings and revenue.
This course is broken down into 7 videos, with each video following the same structure.
First we’ll define the persuasion trigger each video is about.
Next I’ll provide an example of this trigger outside of the photography industry.
Then I’ll give an example of how I implemented that persuasion trigger within my own wedding photography business to book more clients and increase my revenue.
Enjoy!
What are the requirements?
- Student should have their own photography business
- Students should have basic knowledge of photography and equipment
- Students should have access to a professional camera
What am I going to get from this course?
- Increase the average order value of your services using the contrast principle
- Create a selling environment that will make your potential customers more likely to book you using the rule of reciprocation
- Use proven phone and email scripts to make leads commit to the idea of hiring you before you even meet with them by utilizing the consistency trigger
- Increase the status and trustworthiness of your brand using social proof
- Position yourself as local industry leader using the authority principle
- Make clients take action using the scarcity trigger
What is the target audience?
- The information in this course is taught through the perspective of a wedding photographer, but the material can be applied to anyone who is trying to earn money with photography.
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